celebrity collab
-
BLACKPINK’s Jennie named global ambassador for Ray-Ban

BLACKPINK’s Jennie has been named global ambassador for Ray-Ban, joining the eyewear brand’s global campaign as K-pop influence continues to reshape fashion marketing. Continue reading
-
Jennie teams up with Beats by Dre for ‘Ruby‑Red Solo 4’ collab

BLACKPINK’s Jennie joins Beats by Dre for a ruby-red Solo 4 collaboration, inspired by her March 2025 album, dropping globally September 5. Continue reading
-
Fanta unites horror icons with Universal Pictures and Blumhouse for a global Halloween takeover

Fanta® teams up with Universal Pictures and Blumhouse to unleash a Halloween campaign uniting Chucky, Freddy Fazbear, The Grabber, M3gan, and Michael Myers on special-edition cans and exclusive fan experiences. Continue reading
-
Lady Gaga x Roblox: ‘Dress to Impress’ event sparks fan backlash

A highly promoted Lady Gaga “meet and greet” inside Roblox’s Dress to Impress left many players disappointed after only select influencers gained direct access, sparking backlash and an apology from the game’s developers. Continue reading