Hudson Williams announced as an official face of Balenciaga in the first campaign under creative director Pierpaolo Piccioli.
The Canadian actor who has made waves in pop culture, fashion and beyond in recent times with his breakthrough role in sensational BL series Heated Rivalry, has been named as ‘friend of the house’ of the brand while Winona Ryder, Harris Dickinson and Roh Yoonseo were named ambassadors.
Photographed by David Sims, the new spring collection – scheduled for delivery Tuesday in select Balenciaga boutiques and at balenciaga.com -showcases both menswear and womenswear spanning tailored coats, sleek leather, and oversized silhouettes with a focus on distinct personalities over perfection.
Calling the partnership an honour, Williams also praised the brand for its focus on identity and showing up confidently without compromise.
Others named ‘friends of the house’ alongside Williams include American actors Danielle Deadwyler of The Woman in the Yard and Havana Rose Liu of Bottoms, British musician Labrinth as well as models Mona Tougaard, Loli Bahia, Ned Sims and Sen Samysheva.
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